The Photographers Playbook [Course]

The Photographers Playbook is a 6 month online course & mentoring program that helps photographers setup, manage and scale a successful side-hustle (even if you're just starting out) so that you can create more income and live the life you desire!

I’m Brooke Keam - a Fashion & Beauty Photographer with over 16 years in the industry, and now your new mentor! I received my Bachelor Degree of Photography (majoring in Commercial) at Photography Studies College, Melbourne Australia in my early 20’s. Fast forward to my early 30’s and I have become a powerhouse of industry knowledge and eager to share everything I know with those who wish to learn.
I first started photographing at the wonderful age of 16, back then learning on film. Now the cameras have changed, the darkroom has changed but my passion and love for photography has always remained.

Every month during the course you will have a 30-40 minute 1-on-1 Zoom Call Mentoring Session with me. During these sessions we will discuss the course work you’ve completed and where you may need more help and guidance. You will have the opportunity to ask me anything and pick my brain for business and photography insights and advice.

Duration = 6 months
This is a course designed for you to do at your own pace and fit within your lifestyle.
It is recommended to allocate roughly 5-10 hours per week to complete the coursework.


Course Outline:

IDENTITY
Module 1, Lesson 1 - Business Basics
Module 1, Lesson 2 - Positioning Yourself in the Market
Module 1, Lesson 3 - Branding
Module 1, Lesson 4 - Time Management and Mindset

MONEY
Module 2, Lesson 1 - Pricing
Module 2, Lesson 2 - Financial Management

MARKETING
Module 3, Lesson 1 - Website Building and Folio Review
Module 3, Lesson 2 - Social Media Marketing
Module 3, Lesson 3 - How to get clients & bookings

PROCESS
Module 4, Lesson 1 - Contracts & Legal
Module 4, Lesson 2 - Studio Ninja
Module 4, Lesson 3 - Workflow Optimisation

IMPACT
Module 5, Lesson 1 - Client Relations
Module 5, Lesson 2 - Folio Building
Module 5, Lesson 3 - Growth & Scaling